Chris Christensen White on White Whitening Treatment Dog Shampoo
- Dog Shampoo
- 16 fl oz
- 16 fl oz
- 1 pound
- More reviewed than 77%
Given its bleach-free, protein-based formulation and show-grooming pedigree, this whitening shampoo is worth considering specifically for owners of white-coated dogs.
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How it ranks among the 131 dog shampoos we track
4.5★ across 4,944 Amazon ratings, Bayesian-smoothed toward the category average.
4,944 Amazon ratings, weighted on a log scale so huge counts don't drown everything.
2,000+ bought on Amazon last month.
Brand identity, imagery, description and spec coverage.
The ProductDome score is separate from the Amazon rating shown above: it combines the Bayesian-smoothed Amazon rating with evidence volume, tracked demand, and data quality across the 131 dog shampoos we track - how the scorecard works · full dog shampoos data report. Confidence: medium - useful but incomplete evidence.Last refreshed Aug 4, 2026. Data-computed, not a hands-on test. Compiled by the ProductDome Research Team.
Overview
Chris Christensen White on White is a 16 oz whitening and conditioning shampoo for dogs, formulated with hydrolyzed keratin and wheat protein and labeled free of bleaching agents and harsh chemicals.
The 'free of bleaching agents' claim stands out because whitening shampoos for show dogs sometimes rely on optical brighteners or mild bleach; this one instead leans on protein conditioning ingredients, keratin and wheat protein, to brighten a white or light coat without those harsher additives. It's branded through Chris Christensen, a name associated with the show-grooming market, which lines up with a specialty whitening formula rather than an everyday all-purpose shampoo.
- 16 fl oz (473 ml) bottle
- Hydrolyzed keratin and wheat protein
- No bleaching agents or harsh chemicals
- Whitening and conditioning formula
Who it's for
Owners or groomers of white or light-coated dogs wanting to brighten and condition the coat without bleaching agents. Less relevant for dogs with darker coats or owners wanting a general-purpose shampoo.
Strengths and trade-offs
Drawn from this product's published specifications.
- Free of bleaching agents and harsh chemicals
- Contains hydrolyzed keratin and wheat protein
- Specialty formula for white/light coats
- Scent is unspecified in the listing
- Niche use case, not a general all-coat shampoo
Performance notes
Hydrolyzed keratin protein and wheat protein are the named actives, working as conditioning agents that coat the hair shaft, the typical mechanism behind protein-based whitening and brightening shampoos rather than chemical bleaching. Being free of bleaching agents, harsh chemicals and softening agents suggests a gentler formula intended for repeated use rather than a one-time treatment.
Specifications
| Brand | Chris |
|---|---|
| Model | 03167 |
| Dimensions & fit | |
| Item Weight | 1 pound |
| Capacity & performance | |
| Liquid Volume | 16 fl oz |
| Construction & materials | |
| Material Type Free | Bleaching Agents Free, Harsh Chemicals Free, Softening Agents Free |
| Included components | |
| Unit Count | 16 fl oz |
| Included Components | 16oz white on white shampoo |
| Other details | |
| Item Type Name | Dog Shampoo |
| Manufacturer Part Number | 03167 |
| Model Number | 03167 |
| Scent Name | Unspecified |
| Target Species | Dog |
| Upc | 851163000341 |
| Product Benefits | Conditioning |
| Asin | B000NV87FG |
| Customer Reviews | {'ratings_count': '4,944', 'stars': '4.5'} |
| Manufacturer | Pedigree Supplies, Inc. T/A Cherrybrook |
| Special Ingredients | Hydrolyzed Keratin Protein, Wheat Protein |
| Best Sellers Rank | #4,308 in Pet Supplies (See Top 100 in Pet Supplies) #37 in Dog Shampoos |
| Recommended Uses For Product | Whitening, Conditioning |
| Item Form | Liquid |
How it compares
This product against the closest alternatives we track in dog shampoos.
| Product | Amazon rating | Ratings | ProductDome score |
|---|---|---|---|
| Chris Christensen White on White Whitening Treatment Dog ShampooThis product | 4.5 / 5 | 4,944 | 4.3 / 5 |
| earthbath, Oatmeal & Aloe Dog Shampoo - Oatmeal Shampoo for Dogs, Itchy, Dry Skin Relief…earthbath | 4.7 / 5 | 8,500 | 4.6 / 5 |
| Douxo S3 PYO Medicated Dog Shampoo with 3% Chlorhexidine for DogsDouxo | 4.7 / 5 | 7,800 | 4.6 / 5 |
| Wahl USA Dry Skin & Itch Relief Pet Shampoo for DogsWAHL | 4.6 / 5 | 42,700 | 4.6 / 5 |
| Arm & Hammer Deodorizing Dog Shampoo with Baking Soda for Odor ControlARM | 4.6 / 5 | 22,400 | 4.6 / 5 |
Questions about the Chris 03167
Common buyer questions answered straight from the product spec data - no fluff, no "it depends".
Does this shampoo contain bleach?
No, it's listed as free of bleaching agents.
What size bottle is this?
16 fl oz (473 ml).
What are the main active ingredients?
Hydrolyzed keratin protein and wheat protein.





