L'Oreal Paris Elvive Color Vibrancy Shampoo 28 oz
- Up to 60 days of sealed-in vibrancy at 4 washes per week
- Antioxidants and UV filters
- Normal, color treated hair
- Anti-fade cleansing
- Size only in the title
Last refreshed Sep 7, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.
A color-protecting shampoo with antioxidants and UV filters for normal, color-treated hair, backed by a long vibrancy claim. Sulfate status is not given.
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ASIN: B0752L2VSJCategory: Hair Shampoos
Overview
L'Oreal Paris Elvive Color Vibrancy Shampoo cleans normal, color-treated hair while antioxidants and UV filters help guard the shade against fading. It is the first step of the Color Vibrancy routine.
L'Oreal designs this shampoo to slow fading from the wash itself, with a stated vibrancy period tied to a weekly washing routine. The listing gives no ingredient list, sulfate status or bottle size outside the title.
Who it's for
Dyed hair of normal texture that needs a color-protecting wash. Those who need a clarifying or deep-repair shampoo should look elsewhere.
Pros and cons
- Helps protect against fade
- UV filters for color
- Pairs with matching conditioner
- Sulfate status not listed
- Size only in the title
Performance notes
Antioxidants and UV filters limit the oxidation and light exposure that wash color out. The vibrancy claim is measured at a set number of washes per week.
Specifications
| Brand | L'Oreal Paris |
|---|
Frequently asked questions
How often can L'Oreal Color Vibrancy Shampoo be used?
The fade claim is based on 4 washings per week. No limit is stated.
Is L'Oreal Color Vibrancy Shampoo for damaged hair?
It is made for normal, color treated hair.
Is L'Oreal Hair Expert the same as Elvive?
Yes. L'Oreal says Hair Expert is now Elvive, with the same formula.