
Naturium NATR-10034 Serum
- Serum
- 1 fl oz
- Serum
- Unscented
- Better rated than 75%
- More reviewed than 84%
A retinol and squalane serum that keeps its ingredient list short and its claims specific to wrinkles, a reasonable pick for starting or maintaining a retinol routine.
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How it ranks among the 293 serums we track
4.6★ across 1,900 Amazon ratings, Bayesian-smoothed toward the category average.
1,900 Amazon ratings, weighted on a log scale so huge counts don't drown everything.
Modest tracked demand last month.
Brand identity, imagery, description and spec coverage.
The ProductDome score is separate from the Amazon rating shown above: it combines the Bayesian-smoothed Amazon rating with evidence volume, tracked demand, and data quality across the 293 serums we track - how the scorecard works · full serums data report. Confidence: high - strong rating volume and complete data.Last refreshed Aug 4, 2026. Data-computed, not a hands-on test. Compiled by the ProductDome Research Team.
Overview
A 1 fluid ounce serum from Naturium built around retinol, squalane and vitamin E, aimed at wrinkles on aging, combination, acne-prone or normal skin.
Retinol is the active doing the work here, with squalane included to offset the drying effect retinol formulas can have. The listing marks it unscented and non-irritating, and the brand flags it as gluten free and vegan.
- Retinol, squalane and vitamin E formula
- Targets wrinkles
- Suited to aging, combo, acne-prone and normal skin
- Vegan and gluten free
Who it's for
Fits people building a retinol step into their routine who want squalane included rather than layering it separately. Not aimed at very dry or already irritated skin without easing in gradually, since retinol typically needs a slow introduction regardless of formula.
Strengths and trade-offs
Drawn from this product's published specifications.
- Retinol paired with squalane in one step
- Gluten free and vegan
- May still need gradual introduction for sensitive skin
- Only 1 fluid ounce
Performance notes
Retinol addresses fine lines and texture over time with consistent use, while squalane is included as an emollient to help offset dryness. The formula is labeled non-irritating and unscented rather than explicitly fragrance free.
Specifications
| Brand | Naturium |
|---|---|
| Model | NATR-10034 |
| Dimensions & fit | |
| Size | 1 fl oz |
| Other details | |
| Skin Type | Aging, Combo, Acne Prone, Normal |
| Item Form | Serum |
| Scent | Unscented |
| Key Ingredients | retinol,squalane,vitamin e |
| Features | Gluten Free, Natural, Vegan |
| Addresses | Wrinkles |
| Free Of | Non-irritating |
How it compares
This product against the closest alternatives we track in serums.
| Product | Amazon rating | Ratings | ProductDome score |
|---|---|---|---|
| Naturium NATR-10034 SerumThis product | 4.6 / 5 | 1,900 | 4.0 / 5 |
| Glow Recipe 2404846 SerumGlow Recipe | 4.6 / 5 | 8,400 | 4.6 / 5 |
| mixsoon 8809732910159 Serummixsoon | 4.5 / 5 | 10,127 | 4.5 / 5 |
| Beauty of Joseon 8809738312728 SerumBeauty of Joseon | 4.5 / 5 | 9,461 | 4.5 / 5 |
| medicube 8809982768524 Serummedicube | 4.6 / 5 | 5,103 | 4.5 / 5 |
Questions about the Naturium NATR-10034
Common buyer questions answered straight from the product spec data - no fluff, no "it depends".
Does this Naturium serum contain retinol?
Yes, retinol is listed as a key ingredient alongside squalane and vitamin E.
Is the serum scented?
No, it is listed as unscented.
What skin types is it meant for?
Aging, combination, acne-prone and normal skin types are listed.






