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Benefit

Benefit They're Real Magnet Lengthening Mascara

  • Up to 40 percent longer lashes per the brand
  • Magnetically enriched formula with a magnetic-core tube
  • Waterproof and smudge-proof
  • 0.17 fl oz per specs
  • Latex free

Last refreshed Sep 7, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.

Our verdict

A lengthening and lifting mascara that stretches lashes and holds up to water and smudging. Waterproof formulas take more effort to remove, which matters for sensitive eyes.

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ASIN: B08WYKQKZ3Category: Mascara

Overview

Long workdays, humid weather and nights out suit Benefit They're Real Magnet, a black lengthening mascara with a magnetically enriched formula. It works with a magnetic core to pull lashes longer and lift them.

Extreme length and lift that resist smudging are why it stands out. Removal takes a proper waterproof remover, and the listed sizes do not agree.

Who it's for

Busy days and humid conditions suit a smudge-proof, waterproof lengthener. Those who mainly want thick volume rather than length may prefer a volumizing formula.

Pros and cons

Pros
  • Strong lengthening effect
  • Waterproof and smudge-proof
  • Flexible, lightweight feel
Cons
  • Size fields disagree
  • Harder to remove
  • Length-focused, less volume

Performance notes

Magnetic particles in the formula respond to the core, which helps draw the formula along the lash for added length. Layering coats before each dries builds length without clumps.

Specifications

BrandBenefit
Dimensions & fit
Item weight9.07 g
Item Dimensions3 x 3 x 5 inches
Capacity & performance
Item Volume0.17 fluid ounces
Construction & materials
ColorBlack
Material Type FreeLatex Free
Other details
Product BenefitsLengthening, lifting
Water Resistance LevelWaterproof
Mascara Wand TypeEyelash Wand
Item FormGel
Product typeMascara
Wear timeSmudge-proof
Container TypeTube
CoverageLightweight
Skin TypeAll
SpecialtySmoothing & Straightening

Frequently asked questions

Is They're Real Magnet a magnetic false lash?

No. It is a mascara whose magnetically enriched formula works with a magnetic core to lengthen your natural lashes.

Is Benefit They're Real Magnet mascara waterproof?

Yes. The specs list it as waterproof and smudge-proof.

How much longer does They're Real Magnet make lashes?

The brand says it extends lashes 40 percent longer.