US
ColourPop

ColourPop Pretty Fresh Liquid Foundation

  • 1 oz bottle
  • Light 70W shade for light skin tones
  • Medium, buildable coverage, dewy finish
  • Hyaluronic acid and coconut water
  • Oil, fragrance, paraben, silicone free
  • Vegan and cruelty-free

Last refreshed Sep 7, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.

Our verdict

A hydrating, dewy foundation that builds from sheer to fuller coverage and plays well with any primer or sunscreen. The dewy finish needs setting for oily skin that wants a matte result.

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ASIN: B0DWV1J2RSCategory: Makeup Foundations

Overview

ColourPop Pretty Fresh is a lightweight liquid foundation that hydrates while it covers. Hyaluronic acid and coconut water are blended into a breathable formula that blends sheer with a sponge or fuller with a kabuki brush.

Skin-like, buildable coverage with hydration built in suits dry or normal skin that looks flat under heavier foundations. Oily skin will want powder on top, since the natural finish leans dewy.

Who it's for

Everyday makeup where a natural, hydrated look matters more than full coverage. Shoppers with very oily skin or those who want a flat matte result straight from the bottle should look elsewhere.

Pros and cons

Pros
  • Builds from sheer to fuller coverage
  • Hydrating ingredients in the formula
  • Fragrance and oil free
  • Works with sponge or brush
Cons
  • Dewy finish needs setting on oily skin
  • SPF not listed
  • Shade range not shown here

Performance notes

Coverage depends on the tool: a damp sponge sheers the liquid out, while a dense kabuki brush deposits more pigment. The finish changes with what goes on top, powder for matte or a mist for glow, which governs how long it looks fresh on oily areas.

Specifications

BrandColourPop
Dimensions & fit
Item weight2.88 ounces
Item dimensions1.36 x 1.36 x 4.36 inches
Capacity & performance
Age Range DescriptionAdult
Construction & materials
ColorLight 70W
Finish TypesDewy, natural
Included components
Unit Count1 ounce
Other details
Skin TypeAll
CoverageMedium, buildable
Item FormLiquid
Container TypeBottle
SpecialtyOil, fragrance, paraben, silicone, gluten, phthalate free
Product BenefitsHydrating, Buildable Coverage, Natural Finish
Recommended Uses For ProductHydrating, Concealing, Natural Coverage

Frequently asked questions

How do I make ColourPop Pretty Fresh foundation matte?

Set it with No Filter Loose Powder for a matte look, or finish with Pretty Fresh Setting Mist for a dewy glow.

How do I get more coverage from Pretty Fresh foundation?

Use a blending sponge for light coverage or a kabuki brush for a fuller finish, layering as needed.

Is ColourPop Pretty Fresh fragrance free?

Yes. It is listed as oil free, fragrance free, paraben free, silicone free, gluten free and phthalate free.