US

Lipstick: the numbers

Everything below is computed from the 148 curated lipstick we track - no estimates, no third-party data.

148Curated models
58Brands

Brand share of the curated catalog

MAC
15 · 10%
Revlon
12 · 8%
NYX Professional Makeup
11 · 7%
Maybelline
10 · 7%
L'Oreal Paris
6 · 4%
wet n wild
6 · 4%
Rimmel
5 · 3%
Nars
5 · 3%

Where these numbers come from

Counts and brand totals are pulled from the curated lipstick catalog on every build - the same data behind the Lipstick category page. Generic and unbranded listings are left out before anything is counted. Product data: updated 3 days ago.