US
Dove

Dove Intensive Repair Shampoo 28 oz

  • 10x stronger hair claimed with Dove conditioner or mask, vs non-conditioning shampoo
  • 98% of visible breakage damage stopped claimed vs non-conditioning shampoo
  • 1 trillion strength protein builders per wash
  • Glutamic Amino Serum and Bio-Protein Care technology
  • For damaged hair, backed by 10 years of research

Last refreshed Sep 7, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.

Our verdict

A strengthening everyday shampoo for damaged, breaking hair from a widely sold line. The big strength numbers are measured with the matching conditioner or mask, not the shampoo alone.

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ASIN: B0DK5SQRM8Category: Hair Shampoos

Overview

Lathering Dove Intensive Repair into wet hair cleans while Bio-Protein Care and a glutamic amino serum work to refill and strengthen damaged strands. Rinse and follow with conditioner, adding the matching mask once a week for extra care.

Damaged hair that snaps when brushed gets a shampoo built around strength rather than just cleaning. The headline claims compare against a non-conditioning shampoo and assume the conditioner or mask is used too.

Who it's for

Everyday washing for hair weakened by heat, color or wear is the situation here. People who need a clarifying or curl specific shampoo should look at a targeted formula.

Pros and cons

Pros
  • Bio-Protein Care for strength
  • Glutamic amino serum for damage
  • Simple wet, lather, rinse routine
  • Pairs with matching conditioner and mask
Cons
  • Strength claims need the full routine
  • Ingredient list beyond actives not given
  • Bottle size absent from listing details

Performance notes

Protein builders deposit on damaged areas of the strand during each wash, which is where the strength gain comes from. Using conditioner after seals the cuticle and adds the slip that cuts breakage when combing. Weekly mask use adds a deeper treatment step for badly damaged lengths.

Specifications

BrandDove
Hair TypeDamaged
Product Benefits10x stronger with conditioner or mask, stops 98% of visible breakage damage, soft and manageable hair
Recommended Uses For ProductApply to wet hair, lather, rinse, then condition; mask once a week
Collection NameIntensive Repair
Special IngredientsGlutamic Amino Serum, Bio-Protein Care

Frequently asked questions

Does Dove Intensive Repair Shampoo work on color treated hair?

The listing targets damaged hair and does not mention color treated hair specifically.

Do I need the conditioner with Dove Intensive Repair Shampoo?

The strongest claims are measured with the shampoo plus conditioner or mask. The listing says to rinse and follow with conditioner.

Is Dove Intensive Repair a hair mask?

No. It is a shampoo. Dove sells a separate Intensive Repair Hair Mask for weekly use.