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L'Oreal Paris

L'Oreal Paris Elvive Hyaluron + Pure Purifying Shampoo

  • 28 fl oz bottle
  • Up to 72H of fresh roots claimed
  • Salicylic and hyaluronic acid dual action
  • Up to 100% residue removal with the serum system
  • Paraben free, all hair colors

Last refreshed Sep 7, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.

Our verdict

A clarifying shampoo for oily roots and dry lengths that removes oil without stripping. Its biggest claims depend on using the matching serum and conditioner too.

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ASIN: B0DNKM7R42Category: Hair Shampoos

Overview

A person with greasy roots and dry ends gets a clarifying shampoo that treats both. L'Oreal Paris pairs salicylic acid to clear oil and buildup at the scalp with hyaluronic acid to hydrate the lengths.

Clearing oil without stripping the ends solves the common split of oily scalp and dehydrated lengths. The strongest residue claim comes from using it with the pre-shampoo serum, so the shampoo alone does less.

Who it's for

Oily scalps that feel greasy a day after washing while the ends stay dry. People with a dry, itchy scalp should choose a gentler moisturizing shampoo.

Pros and cons

Pros
  • Targets oily roots and dry lengths
  • Clarifies without stripping
  • Part of a three-step routine
Cons
  • Top claims need the full routine
  • Scented with berries and vanilla

Performance notes

Salicylic acid loosens oil and residue at the scalp so it rinses away, while hyaluronic acid draws water into the lengths. How long roots look fresh depends on scalp oil output and whether the serum is used first.

Specifications

BrandL'Oreal Paris
Capacity & performance
Liquid Volume28 fl oz
Age Range DescriptionAdult
Construction & materials
Material Type FreeParaben Free
Suitable Hair ColorAll Hair Colors
Included components
Unit Count28 fl oz
Other details
Hair TypeNormal
Active IngredientsSalicylic Acid, salicylic_acid
Item FormLiquid
Scent NameFresh
Number Of Items1
Product BenefitsMoisturizing
Other Special Features Of The ProductHydrating, Purifying

Frequently asked questions

How do I use the Elvive Hyaluron + Pure routine?

First the Oil Erasing Serum, then this 72H Purifying Shampoo, then the 72H Rehydrating Conditioner.

Does Elvive Hyaluron + Pure strip dry ends?

It is described as non-stripping, with hyaluronic acid to hydrate the lengths.

Does this shampoo alone remove all residue?

The up to 100% residue claim is for the serum and shampoo used as a system.

What does Elvive Hyaluron + Pure smell like?

It is scented with bright berries, cherry blossom, sweet vanilla and sandalwood.