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Clairol

Clairol ColorStrong Permanent Hair Dye 7.1

  • 7.1 Dark Ash Blonde, permanent cream color
  • Zero ammonia, 100% gray coverage claim
  • Bonding primer, color, treatment, each with AHA
  • 6.6 fl oz single application kit
  • Free of parabens and PPD/PTD, allergy warning still applies

Last refreshed Sep 7, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.

Our verdict

A complete home kit for permanent ash blonde color with a bonding primer and sealing treatment included. Anyone with a known PPD or PTD allergy is told not to use it.

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ASIN: B0DP1LGKZ6Category: Hair Color

Overview

A bathroom sink at home is where this kit does its work: a bonding primer goes on first, then the ammonia-free permanent color cream, then a bonding treatment that seals the shade in like a top coat.

Clairol builds an AHA bonding step into every stage, so the color arrives with a primer and a finishing treatment in the same box. The limitation is the shade itself: a cool ash blonde suits hair already close to it, and the listing gives no guidance on lifting darker hair.

Who it's for

Home colorists covering grays with a cool, light shade get the whole process in one box. People with a known PPD or PTD allergy should leave it alone, since the maker warns a severe reaction is still possible.

Pros and cons

Pros
  • Ammonia-free permanent formula
  • Bonding primer and treatment included
  • Claims full gray coverage
  • Made without parabens
Cons
  • Unsafe for known PPD or PTD allergy
  • Processing time not listed
  • One application per box

Performance notes

The primer preps the hair so the reflective pigments take evenly, and the bonding treatment closes the process like a top coat. Gray coverage relies on saturating every strand with the color cream. Final tone depends on the starting shade, because a permanent dye adds color over what is already there.

Specifications

BrandClairol
Construction & materials
Color7.1 Dark Ash Blonde
Hair Color PermanencePermanent
Material FeaturesZero Ammonia + 100% Gray Coverage
Included components
Unit Count6.6 fl oz
Other details
Item FormCream
Container TypeBox
Hair TypeAll
Number Of Items1
Product BenefitsHair Color + Bonding System with AHA in every step
Item HighlightClairol ColorStrong Permanent Hair Dye Ammonia-Free, 7.1 Dark Ash Blonde

Frequently asked questions

Is Clairol ColorStrong safe for someone with a PPD allergy?

No. The formula is made without PPD and PTD, but Clairol warns that anyone with a known PPD or PTD allergy may still have a severe reaction and should not use it.

What comes in the Clairol ColorStrong kit?

One application: Bonding Primer with AHA, Permanent Color Cream, Activator, Bonding Treatment with AHA, a pair of gloves and an instruction leaflet.

Can Clairol ColorStrong be used on curly or coarse hair?

The specs list the hair type as All, with no exclusions.